Our fields of expertise
Market investigation
Market research
Satisfaction surveys
Mystery visits
Brand management
Perception and awareness
Value optimization
Positioning
Consumer behavior
Uses and attitudes
Buying patterns
Post purchase evaluation
Innovation
Proof of concept / product testing
Pre / post campaign analysis
Potential and Impact studies
Our methodologies
Quantitative approach
Face-to-face
By telephone
Via Internet
Qualitative approach
One-on-one interviews
Focus groups
Point of sale observation
Documentary research
Consulting
Marketing strategy
Change management
Communication
Key figures in Sunergia études
Years of experience since 1989
Studies and barometers per year
Field interviewers and supervisors
Fully equipped rooms: one-way glass and video surveillance for briefs and focus groups
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